Over 1200 of the most influential business women from across the USA gathered at Disney’s Yacht & Beach Club Resort, Orlando for three days of networking and professional empowerment at the Black Enterprise Women of Power Summit (BEWOP). Featured speakers and award recipients included Susan Rice; Iyania Vanzant; Donna Brazile; and Jayne Kennedy Overton.
As the Ministry is Tourism intensifies it’s efforts to reach the highly coveted multicultural travel consumer, Black Enterprise has become an even more important strategic partner in this regard. At the recent Women Of Power Summit 2018, the Ministry Of Tourism, a corporate sponsor along with Dell, Toyota, Google, Walmart, ADP, Walt Disney, and AARP, took the entire stage during the event’s finale luncheon. The team led but Linville Johnson, Director of Mutlicultural market, delivered an impactful presentation featuring stunning visuals about the destination’s beaches, clear waters and beautiful attributes. To add to the excitement the Ministry Of Tourism awarded two lucky winners of the event’s social media promotion, trip giveaways to the Grand Hyatt and the Rosewood.
Mr. Johnson said he was delighted to participate in this year’s summit. “2018 was a pivotal year as we move closer to Black Enterprise making an announcement in hosting a signature event in The Bahamas. There was a major buzz that something was eminent”, he said. “ Black Enterprise continues to be a key strategic partner in the multi cultural US Market giving us a platform to reach decision makers and women corporate organizations
The Bahamas will continue to broaden and deepen ties with these partners, the aim being to develop major group movements and incentive trips to our islands. In fact, the team proudly boasts netting several groups from this event scheduled to roll out between 2018 and 2021. The revenues for these groups will infuse potentially millions into the Bahamian economy.
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